When it comes to luxury vehicles, two often come to mind: BMW and Audi. It’s no surprise that both of these manufacturers offer an incredible lineup of vehicles ranging from lavishly sporty sedans to powerfully equipped SUVs. But when you want to take your drives around the Meridian, Laurel, and Philadelphia, Mississippi, areas, to the next level, which brand is right for you?
BMW of Meridian is here to help. In this BMW vs. Audi comparison, you’ll discover more about what each luxury manufacturer has to offer. We’ll take a look at their humble beginnings and where they are now, giving you just what you need to make an educated decision.
When you look at the history of Audi and BMW, there are a plethora of similarities. Both began in the early 1900s, they each produced motorcycles in their early days, and they both made their debut in America in the 1970s. There are some differences, though.
While Audi began their venture engineering steam-powered vehicles, BMW was first known for creating aircraft engines. Then, in 1933 BMW released their first car: the BMW 303. In the ’30s, BMW grew in popularity, becoming a well-known luxury vehicle brand that the masses loved.
Though Audi created their first car earlier, they weren’t known as a luxury brand until much later—maybe not even until after they introduced their models in the US. While they’re a popular luxury manufacturer today, BMW has been tied to this term since nearly the beginning.
BMW has a large vehicle roster featuring everything from sports cars to luxury SUVs, all backed by pure power. Focusing on quality, reliability, and of course, unmatched style, their lineup is limited to less than 20 models. This gives all types of drivers the chance to find something perfect for their needs while not being overwhelmed by too many choices.
Audi, also known for its style and dependability, takes a different approach. They offer nearly 40 vehicles in their lineup, focusing on quantity. However, there are some similarities between these brands’ models.
They each boast all-electric models, like the BMW i3 and the Audi e-tron. They both have a wide selection of highly capable SUVs (the BMW X5 and the Audi Q8). And both brands offer a great warranty for all of their new models (4-year/50,000-mile coverage with roadside assistance).
Awards can say a lot about a vehicle, and BMW proves this to be true. Over the past several years, BMW has become even more recognized, thanks to its long list of accolades. In 2019, they won over 50 awards alone, some of which include:
While Audi also has an impressive list of awards from reputable sources, it unfortunately doesn’t compare to BMW’s trophy case.
Learn More: Browse our BMW Reviews now!
Both BMW and Audi will undoubtedly change the way you drive around the Meridian, Laurel, and Philadelphia, MS, areas. But with a lineup focused on quality, a history backed by luxury, and a bevy of awards, we think you’ll love a BMW.
To see what model will be best for you, head to BMW of Meridian today!
Great service as always!!! Amazing team of people at BMW of Meridian. I’ve never had a bad experience in more than 10 years of doing business there. The courtesy pick up & drop off service to Hattiesburg along with the use of a courtesy vehicle while my car is being serviced is one of the main reasons I’m a loyal customer! Thank you BMW of Meridian!!!
BMW Meridian has always provided excellent service in a timely manner. The service department is way above average. I highly recommend their service .
I have been doing business with BMW of Meridian since 2004. They have always done well with me, Thank you BMW of Meridian.
Tre Laphand is a very knowledgeable and well experienced sales person. He made my experience very smooth and easy. I was very satisfied and pleased with the service that I received. He was very helpful and very easy to work with. Y’all need to go see Tre for your next purchase. You will not be disappointed.
Customer service was top tier. George demonstrated professional while still giving me the "hometown care about you" experience. The service department was very busy, but they ensured every customer was helped promptly. They made some recommendations for service, but were not pushy nor obnoxious when I declined the service at that time. I would highly recommend this BMW service dDepartment.
The salesman I had real nice guy Zach Crain with experience explaining everything about cars and let me choose the Right one.
Friendly I would like to thank Trey For Selling Me my First BMW330i Keep Up The Good Work Trey
Meridian BMW dealership is very reliable and always friendly. Officially, my # 1 BMW dealership choice. Will recommend to others!
Easy appointment setup. In and out service. Very credible dealership with award winning service. Appointment time was on time with no wait time. Outstanding.
Excellent, professional customer service!
I had a question about my wheels ( the detailer I was using called me ) and I called the service department. They were very responsive and called the detailer fellow to answer his questions.
BMW Meridian was great to work with. Savannah was professional, friendly, helpful, and made the whole process enjoyable. Highly recommend this dealership!
The service is always very good and the people are very courteous, prompt and helpful.
Trey and Chris was great in handling my purchase of vehicle
Great dealer. Very easy purchase experience. No reason to go anywhere else to buy a car!
Ronnie is my go to guy, very respectful and professional. I definitely would recommend family and friends. Thanks for all that you do
Ronnie is my go to guy, very respectful and professional. I definitely would recommend family and friends. Thanks for all that you do
They were so nice and knowledgeable and answered every question I had. I was just so thankful as my husband just passed away.
BMW of Meridian delivered! They set everything up as expected. The process was smooth and uneventful.
George is the best! Like to go to him when I have problems with my vehicle.
Awesome. Great customer service . Very knowledgeable of his job. Cares about the customers. Keep up the good work Ronnie
Everyone at BMW Meridian is professional, knowledgeable, friendly, and courteous. Zach and I have been communicating for several months until I was ready to buy my new car. He was never “pushy,” but kept in touch. If he didn’t know the answer to my question, he found out. Zach is a great example of what a sales representative should be.
I am very pleased with the great service and warm welcome from the BMW family of Meridian! My search and purchase of my dream BMW was stress free and pleasant because of the warm reception and customer friendly service provided by their team! I highly recommend BMW of Meridian to all who are searching for their dream BMW!
Zach is a great salesman, he didn’t pressure me into buying the truck, he went over everything with me, and stayed in touch with me, through the process
BMW of Meridian offer great service in a timely fashion. They are very reliable and knowledgeable of the customer issues. The inside of the building needs some TCL and attention but the vehicle service is outstanding.
I have depended on BMW since 1980. I have always received excellant service. My entire family only buys BMW’s and only from BMW of Meridian
The service was awesome my first time riding in a BMW and the salesman Trey was awesome!!
BMW of Meridian goes above and beyond to earn, and keep, your business. Zach made our purchase experience a great experience. Highly recommend Zach and BMW of Meridian.
This dealership goes above and beyond to get, and keep, your business. Zach was wonderful to work with, too. Highly recommend.
It was a great experience
BMW of Meridian is outstanding! Everyone from the best sales person, Trey Laphand, to service, and finance were focused on providing me a comfortable environment in choosing a vehicle that was right for me. No pressure at all, and answered all of my questions. This was my second time doing business with BMW of Meridian and Trey Laphand. This dealership and Trey are both 5 star in my opinion! Highly recommend!
Prompt and courteous service/George from Service department is always very helpful and ready to assist
Always courteous and helpful. Great punch of people. Love my BMW. They are great vehicles.
Ronnie and George are always available to help during business hours. Wimpy always helps me get back to work while my car is getting fixed. Will is extremely helpful when it’s time for an upgrade in cars. Why would I go anywhere else but BMW in Meridian, MS.
It’s a good environment they let me know what all I needed and wash
Very good experience. Everything was explained in detail throughout the process. We look forward to our time with the BMW Genius to learn about all the features.
Such a great experience! Would definitely recommend to anyone in the market for a great vehicle. Such a smooth process.
Zach Crain is an amazing salesperson. He made my buying experience stress free.
I buy cars based on the quality of the dealer’s service department and this one is excellent. I purchased my first BMW from them in 2009 and have been doing business with them since.
Excellent dealership. Very professional and knowledgeable and easy to work with and eager to please.
This is a great dealership. They were very professional and customer oriented. Zach Crain bent over backwards to work with us. We were very pleased.
Above and beyond! Thankful to have a such a helpful group of people always willing to help!
George does a great job always and they always pick up our vehicle. Take care of it and return it fresh clean and repaired.
Great service. Always helpful and polite. Car was clean and ready on time. Thank you
George was very attentive to my requests. He picked up and returned my car and had it washed. I felt that he’s was honest with his assessment of my car.
Very knowledgeable and personable staff. Was not pushy at all. Zach Crain was a pleasure to work with from beginning to end and kept me informed. Everyone was very willing to answer or get the answer for any questions I had. Highly recommend if you are in the market for a BMW.
Wonderful staff! They are always so helpful.
I had a great experience buying my car!
Meridian team is courteous and expedient with their service. There wasn’t an attempt to sell me on services the car didn't need, which is appreciated.
Ronnie and his team did an excellent job. They fixed all of the issues I had with my car.
BMW of Meridian was very helpful in helping us determine which vehicle was right for us. Tre Laphand was very helpful with questions we had.
Service staff was friendly and service was completed as promised. Excellent customer service. Good experience.
Thank you to Chris, Zach, and the whole team at BMW of Meridian for a flawless experience.
They were excellent & extremely easy to deal with. I've never had a more pleasurable car purchasing experience.
The service there is great, give the upmost respect to their customers and answers all the questions you may have. Onec again very greatful to have them in by corner.
Was great.. my oil change was timely and affordable. The service department “knows my name
I want to take a moment to share my recent experience with Mr. Ronnie Peters, Service Department Associate and the exemplary customer service he provided. I am genuinely astounded by his commitment to keeping me informed about every detail regarding my vehicle and the associated costs. The attentiveness and dedication he exhibited truly went above and beyond my expectations. The fact that BMW ensures I have a loaner vehicle while my car is being worked on has been an absolute lifesaver and has made the entire process so much more convenient for me. When I initially considered returning to the ...
I want to take a moment to share my recent experience with Mr. Ronnie Peters, Service Department Associate and the exemplary customer service he provided. I am genuinely astounded by his commitment to keeping me informed about every detail regarding my vehicle and the associated costs. The attentiveness and dedication he exhibited truly went above and beyond my expectations. The fact that BMW ensures I have a loaner vehicle while my car is being worked on has been an absolute lifesaver and has made the entire process so much more convenient for me. When I initially considered returning to the ...
Zach was wonderful in helping us buy our daughter’s first car. He was very responsive to messages and was knowledgeable and courteous. We very very pleased with the service there and would highly recommend to anyone long to buy a car.
Very trustworthy. Great customer service. I would definitely recommend them to other family and friends.
Great people to work with especially servicing your vehicle. Always had great service and a loaner. Great deal when making the purchase of this vehicle.
Very pleasant experience working with Chris. Everything was easy and most importantly very transparent. Thank you!
Very helpful! Took care of me in a very reasonable amount of time. Very dependable!
Great service. Ronnie got me in and out quickly. He took care of the rail recall promptly.
Good experience as I had an oil change. I had a pleasant experience this time . Last time , my experience was not as favorable.
It was a great experience, the people were helpful and handled everything I needed. I would highly recommend
I have a older model BMW . I live in Florida. I went in to have my oil changed. I was greeted by Ronnie & I was there a short time. Great customer service . I will buy my next number 5 BMW from them
Ronnie is great at his job kept me up to date on everything going on
The BEST service ever! George is phenomenal! Everyone at the dealership is so nice! We have them do service on our other vehicles, if they are able to service them.
Always the best service. George and Ronny are the best especially at communication. Very pleased as usual!
The staff at BMW of Meridian was excellent. Everyone was friendly and courteous. They did their best to meet our needs and make sure we were satisfied with our purchase.
We appreciate they always work us into the service department! Thanks for the email letting us know the parts had finally arrived.
I rely on these people to keep my car in tiptop shape, and they do! The crew is super friendly and helpful. Their service is superb.
Absolutely amazing. It’s been by far one of the easiest and most pleasant purchasing experiences I’ve had. Thank you Chris for making this such a great experience.
BMW of Meridian is an awesome place to purchase a car. They treat you right!! The service department is also amazing! I can’t say enough positive things about this dealership!!
I luv bmw of meridian!! The customer service is exceptional and my car was serviced and running really smoothly since it was serviced and before ❤️
Excellent customer service. Friendly staff who always go above & beyond for their customers!
Just purchased a vehicle from BMW of Meridian. Trey in sales was professional and very helpful. I felt taken care of and not rushed to make a decision. I’m very pleased with my purchase and would recommend this business to others.
Awesome people with great knowledge about the services that they are performing.. They are also a caring group that will explain to you what you can make it with for a few more miles rather than scare you into additional shop fees at the time of service.
The staff couldn’t be any more considerate of your time and your money. They always do what’s best for their customers.
Ronnie and the team always gets me taken care. I definitely will continue doing business as well as recommending friends and family.
Zach and his trainee was patient and thorough. Genuinely friendly and hard working. They did everything within their power to get me in the bmw I wanted
Our salesman Zach Crain and the sales manager Chris were wonderful. We had a great experience purchasing our BMW.
Couldn’t be happier with my experience! Just got my first service and George was so nice!
First class operaton! Proffesional and efficient through the whole car purchasing process! Salesman Trey was exceptional in every way!!!
This is absolutely the best service department in Meridian. George is on his game Ty
Everything was great salesman is very easy to work with everything there is fist class
Staff was friendly and efficient getting my oil changed. Great communication with everyone while dropping my vehicle off and getting it returned. I would highly recommend their service department.
