Pick Out Your Exterior

When you design your custom BMW, you’ll start by picking out the model you want. Do you want a sleek sedan for a morning commute or a spacious SUV to support a growing family? Or maybe you want the Z4 Roadster with its athletic lines and growling engine.

Next will be all the little finishing touches that make your car feel like you. You’ll be picking out an exterior color that matches your personality. What about Misano Blue Metallic or San Francisco Red Metallic? You can even pick out the wheels you like best.

Furnish Your Interior

Next, you’ll be moving to the interior of the vehicle. What kind of upholstery would you like to ride around town on? Since you’re committing to luxury with BMW, you’ll likely want supple leather seating. Black is always a classic option, but maybe you like something with a little more personality, such as:

• Magma Red
• Cognac
• Black Alcantara with Blue contrast stitching

Now, like a fine wine and steak, you can pair your upholstery choice with a lovely trim. Once again, you’ll have the option of a classy black, but there are other options as well, such as aluminum. Some models will give the option of wood trims for a natural and classic look.

Add on All Your Options

Now it’s time to add all the bells and whistles that make your car your car. This is the part of designing your BMW that can really make your car personalized. You can add the features you like and pass over the features you don’t need.

You’ll have the option to add packages, such as the Premium Package, which adds the following features and more:

• Remote Engine Start
• Parking Assistant
• Head-up Display
• Adaptive Full LED Lights
• Ambient Lighting

Or, you can pick individual add-on options, like heated seats or upgrade your sound system to the 12-speaker Harman Kardon® surround sound system. It all comes down to what you want out of your BMW and how you define luxury.